It is said that marketing is ‘any activity that influences the exchange.’ The ‘exchange’ for most businesses is a product or service and although social networking, blogging, linking and all the variations on pay-per-click are top contenders for marketing on the internet, many businesses still rely on newsletters, flyers, direct mail pieces and other promotional methods to the word out.
Here are a few examples of materials marketing that I’ve been involved with from concept through execution. Each piece entailed:
The list is by no means extensive but it’ll give you an idea of my work.
Emerald Bay Events:
Coco Coir Organic Potting Soil: